3273 designers from 92 different countries participated and three overall winners were chosen. entrants envisioned a revolutionary concept for
the renowned RENAULT 4 vehicle, producing an iconic model with a contemporary and futuristic styling. the 'blue jeans car' launched by the creator
and former president of renault, pierre dreyfus, was once the third best selling car in the world. the 'RENAULT 4 ever' competition asked participants
to continue the 4L's image as a reliable means of transport with a refreshed, contemporary interpretation. designers were also asked to envision
ways the vehicle construction could achieve a positive effect on the environment according to the principles of the circular economy.
the jury was composed of:
laurens van den acker, head of RENAULT group design department
ellen macarthur, founder of the ellen macarthur foundation
stephen norman, vp global marketing & communication RENAULT SAS
benoit bochard - RENAULT product planning director for compact cars
alice de brauer - RENAULT sustainable development director
maï ikuzawa, founder of bow wow international agency
birgit lohmann, editor-in-chief designboom
organized by designboom, in collaboration
with RENAULT
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... and the winners are
1st prize 'r4volution' design by mark cunningham from uk
2nd prize 'r4 rally ' design by yann terrer + jerome garzon from france
3rd prize 'eleve' design by allen zadeh from usa
Klik hier :
http://www.designboom.com/weblog/cat/8/ ... sults.html
